3 Simple Steps for High-Performance In Small Business: Make Every Day A WIN

Most small businesses don’t fail because of a bad idea, product or service … they fail because execution is everything.

High-performance entrepreneurship isn’t about doing more—it’s about doing the right things with precision.

Today, we’re breaking down three game-changing rules that will help you:

• Identify your unique lane and focus on what truly moves the needle
• Track the right performance metrics so you know exactly where to improve
•  Optimize your business strategy for maximum impact (without burnout)
•  Plus, I’ll share one powerful question that will help you pinpoint the single performance indicator that, when improved, makes everything else easier.

📧 Check out the full Article here

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Transcript

[00:00:00] Many small businesses struggle not because they have a bad idea, product, service, or bad market. Many small businesses struggle because the entrepreneur fails to execute at a high level. So if you've ever felt. Overwhelmed, distracted, or stuck in a cycle of working hard and not seeing results. You're not alone.

I've been there. A lot of new entrepreneurs have been there, but what if I told you there's a way to structure your days? So that winning becomes more likely.

If you watch my previous video, I mentioned how as an entrepreneur, all of a sudden you own your time and this should be freedom. But a lot of [00:01:00] times what it does is it creates. A lot of unproductivity frustration just because we're failing to structure our days for the things that matter. So today I'm breaking down three game changing rules for high performance entrepreneurship that will transform how you show up in your small business and in your life.

So stick around because I'll also share one powerful question that will help you identify your small business's biggest domino. That one thing, the thing that if you improved, will make everything so much easier and will help you to optimize for more results. So let's go. Rule number one is choose your race.

Very few athletes in the world can be world class at short distance running and long distance running, and jalin and soccer. It's not possible. The same applies to business. You can do many things, but should you. If you want to [00:02:00] dominate your niche, your industry, your marketplace, you need to pick a lane and you need to commit to that lane.

The problem that, and I think a lot of entrepreneurs face is that our idea of business is mega corporations, and these are a lot of times multinationals or companies that have been around for a hundred years and they have a product to offer for every kind of person. And when you're a small business owner and you're an early entrepreneur starting out, you almost have to forget what you think business is.

Identify your own lane, choose your race. You can't be great at everything, so pick a lane. Once you pick your lane, it's easy to understand that everyone is in their own lane. So you got that. Everyone is in their own lane. Now, how do you pick your own lane? Part of it is understanding what you love doing.

And I know this sounds a little bit like Hobby Land and I was in Hobby Land for a long time, so I understand people [00:03:00] will hear that and think, oh, do what you love. But at the same time, if you're gonna be in the game winning in this lane, it's gonna be a long term thing. And it's hard to do something for a long time that you don't love.

So maybe not so much something that you love, but it must be like a hundred percent commitment. If it takes 10 years, if it takes 15, now it's time to be strategic. Like you wanna identify what's already working in your business. I'm assuming you're doing what you love. You're a hundred percent committed to doing this.

What's working in your business? What's bringing in the most revenue? What are customers raving about? What are people requesting time and time again? What's an easy sell? What do people come back from? Then you wanna understand where do I have competitive advantage? Maybe you are highly knowledgeable in that area, or you have a lot of credentials that people can't really match in your niche.

Or maybe your service has got the most reviews. You've been really aggressive at collecting [00:04:00] reviews from your customers, and you have a lot of reviews that you can showcase that other businesses cannot. You've gotta look at everything. That could be your competitive advantage. You have a brand that's well known locally.

Look at. Possible competitive advantage that you can have. Part of picking your lane is now knowing that you have to say no to a lot of things, and the easiest way to know what to say no to is if you ask yourself, does this align with my vision? Does this move me closer to my bigger mission? Does this have the potential for long-term growth?

The more things you say no to, the more you say yes to the commitment that you've made. So rule number one, winning every day starts with clarity. When you know your lane, the decision making becomes faster and becomes more strategic. Rule number two is strengthen your core. I'm going with this what analogy Kelly Roach talks about being a business athlete.

Your core is what allows you to perform. Imagine [00:05:00] thinking you're the fastest sprinter, but you've never actually timed yourself. So how do you know if you're the fastest? Like how do you know if you're improving? And this is exactly what happens in many small businesses. When we don't track our KPIs, our key performance indicators, then we don't know are we making progress?

We don't know what's the industry average. We don't know how we're doing. We think we're doing great, but what does great mean? The famous late management professor Peter Drucker said, if you can't measure it, you can't prove it. KPIs simply means what's driving your performance. And instead of drowning in social media, vanity metrics or likes and shares and subscribers, we wanna focus on the actual things that drive our business set up, KPIs that matter.

What's keeping you in business? What does your revenue look like? What does it look like in terms of. The customers that you're getting, and are you able to retain those customers? What do your profit margins look like once [00:06:00]you have the KPIs that are driving your business, that are allowing you to stay in business, allowing you to run this race that you've chosen, divide your KPIs into leading and lagging indicators, that what this simply means is your lagging indicators are the result.

Leading indicators are the daily actions. You're gonna take. So for example, if your lagging indicator is lead generation, you wanna improve your lead generation. Then the leading indicator, like the daily action that you're gonna make every day, you're gonna make more calls, you're gonna create more content, you're gonna do more outreach in the dms, you're gonna send more emails.

Those are the daily activities that are gonna allow you to create the result. It's important to have the target as. And then know what it is that you need to do every single day to make that target possible. I found that a lot of times where I would fall down, where a lot of people fall down, is that we [00:07:00] set a goal, we set a target, and then we don't schedule the how.

How are we gonna make it happen? And as long as we don't schedule the how and create a simple system that's a no-brainer that will do every day without thinking, it's hard to get the result. It's easy to say, I wanna lose 20 pounds. That's the goal. But as long as you don't set the how and the system that's gonna allow you to accomplish the target, then it just becomes this like lofty, oh, I thought I was gonna lose 20 pounds by now.

But if you say, I'm gonna lose 20 pounds, taking a walk every day, getting my 15,000 steps in in the morning, every day between seven and seven 30, it's gonna be easy because that's the time where I walk my kids to school, and then after I've walked my kids to school, I'll continue walking until I hit my 15,000 steps, and then I'll go home and start my day.

It becomes a system. It's automatic. If you keep doing that every single day and you [00:08:00] follow that system that you've put in place, that you will get to the results that you are after. A lot of times it's creating those simple systems where you look at how you operate and then creating a schedule, how you naturally work in the day.

Because sometimes if you say you're gonna do something in a way that you've never done it, you are creating more resistance for you to actually do that thing. Whereas if you fit it into exactly how you typically operate, it becomes easier. If you're a morning person and that's the time when you are full of energy and you find you're super chatty, maybe that's the time to start conversations with people that will result in lead generation work with your natural flow so that you can reach your targets in a way that you automate your behavior.

You automate the system that will help you to reach your results. And in the beginning, this can feel really hard, but once you get this going, as human beings, we love routine, we love structure, and we thrive on it. It takes on a life of its own. And [00:09:00] then you create a way in which your daily actions are helping you to drive your goal.

Rule number two, remember is strengthen your core, focusing on the exact daily actions that are gonna help you to eventually automate. The results that you're after. Rule number three is where it gets exciting. This is performance optimization. If you wanna create a true competitive advantage, you need to optimize your performance.

Let's backtrack. Rule number one, you know your race, you know what you're trying to do. Anything that doesn't align with the race that you are running is a no. You know your race. You also know what's gonna give you the strength to run your race. You've identified your KPIs. You know the daily actions that you need to take to help you to reach results.

Now, performance optimization, you're gonna look at all the KPIs. The things that help you to perform, the things you've identified as helping you track your [00:10:00] performance, you're gonna choose one. The question from Gary Keller's, the one thing that changed how I looked at small business, and you can apply this to your performance optimization once the one performance indicator that I can focus on that by improving it makes everything else.

Easier or unnecessary. So you're looking for that one KPI, the one performance indicator that you're gonna focus on so you can improve it. And if you improve it, you believe that this is gonna make everything else easier or unnecessary. For example, you have your lead generation. You know that if you focus on generating more leads, you're gonna get more clients.

If you're gonna get more clients, you're gonna create more profit. If you're gonna create more profit. Your business will be viable and creating enough money for you to be able to expand your capacity. So that one KPI of lead generation creates a ripple effect into everything else that you're doing. [00:11:00] I'm gonna make this really practical.

This is the part where you want to create a sign in performance. You. In terms of lead generation, I wanna improve by 10%. I wanna improve by 30%. Remember, you've been tracking these metrics and now that you've decided that this is the part where you study, there are people who have cracked the code on lead generation and they've probably written a book about it.

If you asked a highly successful business owner who's way ahead of you in your space, and you said, Hey, what's the book that you would suggest for me to read when it comes to lead generation? You are only focusing on lead generation. You, you don't want to go from 10% to 11%. You're looking to go from 10 to 20 or 10 to 30.

So you really need to focus to optimize on lead generation, study the proven methods, look at what are other people doing, the different variations of things. And then because you know your strengths and the advantages that you have in your business, you wanna look at [00:12:00] what could you do well and then.

Execute, do the work so that you create that leap in your one performance indicator. That will be a ripple effect for success in your small business. Winning and business isn't about luck. A lot of times it's about strategy, it's about execution, and it's about discipline, and all these things come down to the founding entrepreneur because if you are not driving these things, no one else is.

Your team or the people that you've hired as contractors, they're here to do their job or the role that you've hired them for, but you are the one who has the responsibility to drive the business forward and to create that high performance environment for your team. So you have to do this mind work, craft a path, and then you automate for yourself and you automate for your team.

The daily tasks that are gonna help you to achieve [00:13:00] your target. If you can create the discipline and persevere over time, you will begin to see the result. You will automate greater results by sticking to a system that you've created to help you to perform better. So here's the challenge. Choose one of these three rules.

Apply it to your business today. As business owners, we have to remain students. There's a lot of things that we don't know, and what you don't know will cost you. So choose an area, study it, talk to people about it, get resources, get coaching. Get directed to people who are few steps ahead of you so that you can hear the conversations that they have had about this area that you're trying to optimize.

And once you're in that lane. I think it'll take away a lot of that being distracted by shiny object and being distracted by what other people will do because you'll be [00:14:00] so focused on winning your own race. If you wanna go deeper, check out the full article in the description below that I wrote, and thank you so much for watching.

As usual, I'll keep sharing my learnings, things I've discovered along the way, and things that'll hopefully help you building your small business. If this helps you, please subscribe to the channel. Share with somebody you know who's a small business owner, and let me know how you've structured your business for high performance.

I'm really interested to know. Let's start some conversations where people can come to our comment section and gain a lot of insights from just reading what other people are doing and learning how other small business owners are moving. Remember, you're in.